Our Business

Financial Products
Distribution

ICICI Securities is India's major distribution franchise, being the second largest non-bank mutual fund distributor. The Company's distribution business consists of the distribution of financial products and services offered by third-parties to its customers. These products include mutual funds, life, medical and general insurance, corporate and bank fixed deposits, loans, tax services, AIF, PMS, SGBs, NPS, etc.

I-Sec has a pan-India distribution network of around 172 ICICIdirect offices in over 70 cities, 9,400+ sub-brokers, authorised persons, Independent Financial Associates (IFAs) and Independent Associates (IAs).

The Company follows an open architecture MF distribution model, listing over 2,600 mutual fund schemes on the ICICIdirect platform. Its 'Digital loans' offers Personal Loans, Credit Cards, Top up on Home loans, and Auto Loans top up through ICICIdirect.com. Over 0.9 million I-Sec customers who are already pre-approved and credit cleared can avail of personal loan without any documentation with the amount getting credited into their account within 3 seconds. For such credit-cleared customers, a credit card can be issued in 3 minutes with him/her able to shop online post that and subsequently receive the physical card in a week's time.

I-Sec has curated 12 loan product like Home Loans, Loan against Property (LAP), Lease Rental Discounting (LRD), Business Loans, SME Loans, Personal Loans, Credit Cards, Auto Loans, Two wheeler loans, Loans against Securities (LAS), Remittances and Forex services for its customers, establishing itself a 'one-stop shop' for all our customers' financial needs from investments to protection to borrowing.

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