Mumbai, May 23, 2023:ICICI Securities (I-Sec), which operates ICICI direct,
a digital wealth-tech platform offering various financial services, today announced
the introduction of its new trading eco-system that features a state-of-the-art
Scalping Algo for automated trading. This new feature will enable customers to set
up an intact automated entry and profit booking criteria and assist traders to execute
smarter and convenient trades without bothering about factors such as market timings
or manually booking profits.
Scalping Algo is an intraday trading strategy that enables customers to buy and
sell individual stocks or options contracts throughout the day. Through this feature,
customers only need to enter the entry price and profit booking price differences,
along with the quantity to execute per trade with max open quantity. The Scalping
Algo will then automatically enter and exit trades according to the defined rules.
The feature has been made available on ICICI direct app and will shortly the desktop
version will be launched too.
This offering further allows customers to specify the duration for which they want
to trade -- whether for 30 minutes or the entire trading day. With ICICI direct
Markets Scalping Algo, customers can sit back and relax, assured in the knowledge
that their trades are being executed according to their pre-defined rules. This
strategy is recommended for volatile and liquid stocks or contracts.
Commenting on the development, Mr. Vishal Gulechha, Head - Retail Equity,
ICICI Securities said, "ICICI direct constantly aims to provide ease by
innovative financial solutions that enhance the trading journey for our valued customers.
The introduction of Scalping Algo in the trading ecosystem will help the customers
enjoy a seamless trading experience - whether for a short duration or the whole
day. We will continue to work towards delivering hassle- free and secure trading
experience to help them execute smarter trades."
Scalping is a strategy that focuses on swiftly buying and selling the same underlying
on the basis of entry and exit rules. A scalper keeps entering and exiting positions
of an individual stock or contract throughout the day to benefit from a run-up.
About ICICI Securities
ICICI Securities Limited (I-Sec) is a subsidiary of ICICI Bank Ltd. The company
began its operation in May 1995 and continues to grow its operation through expanding
its client base and providing different type of services.
I-Sec operates www.icicidirect.com,
India's leading virtual financial supermarket, meeting the three need sets of its
clients- investments, protection, and borrowing. Through its four lines of businesses
-- broking, distribution of financial products, wealth management and investment
banking-- I-Sec serves customers ranging from the retail and institutional investors
to corporates to high net-worth individuals to government.
I-Sec is listed on National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE).
For details, visit: www.icicisecurities.com
Disclaimer
Except for the historical information contained herein, statements in this release
which contain words or phrases such as 'will', 'expected to', etc., and similar
expressions or variations of such expressions may constitute 'forward-looking statements'.
These forward-looking statements involve a number of risks, uncertainties and other
factors that could cause actual results, opportunities and growth potential to differ
materially from those suggested by the forward-looking statements. These risks and
uncertainties include, but are not limited to, the actual growth in broking business
and other financial services in the countries that we operate or where a material
number of our customers reside, our ability to successfully implement our strategy,
including our use of the Internet and other technology our exploration of merger
and acquisition opportunities, our ability to integrate mergers or acquisitions
into our operations and manage the risks associated with such acquisitions to achieve
our strategic and financial objectives, our growth and expansion in domestic and
overseas markets, technological changes, our ability to market new products, the
outcome of any legal, tax or regulatory proceedings in India and in other jurisdictions
we are or become a party to, the future impact of new accounting standards, our
ability to implement our dividend policy, the impact of changes in insurance regulations
and other regulatory changes in India and other jurisdictions on us. ICICI Securities
Limited undertakes no obligation to update forward-looking statements to reflect
events or circumstances after the date thereof.
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